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A Purdue Icon : Creation, Life, and Legacy /

Based on extensive interviews and archival research, this book traces the career of Orville Redenbacher, the?popcorn king,? from his agricultural studies at Purdue University to his emergence as an American advertising icon. Born in Brazil, Indiana, in 1907, Orville began his lifelong obsession with...

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Detalles Bibliográficos
Autor principal: Topping, Robert W.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: West Lafayette [Ind.] : Purdue University Press, 2011.
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • His younger years
  • Hoosier origins or "the catfish kid" : the Purdue experience
  • Life begins at twenty
  • Orville takes on the world : Princeton farms
  • All in the family
  • Memories of coolwood drive
  • Amazing maize
  • From Inca tombs to "my gourmet popping corn"
  • To market! to market!
  • The crowning of the king : later successes : person-to-person, Kiwanis, second chance
  • Glimpses inside Orville
  • Retirement? : that's a laugh
  • Back matter.