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Carter G. Woodson : History, the Black Press, and Public Relations /

This study reveals how historian Carter G. Woodson (1875-1950) used the black press and modern public relations techniques to popularize black history during the first half of the twentieth century. Explanations for Woodson's success with the modern black history movement usually include his tr...

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Detalles Bibliográficos
Autor principal: Morris, Burnis Reginald (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Jackson : University Press of Mississippi, [2017]
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Prologue
  • Finding his bearings
  • Enlisting the press
  • Harnessing press coverage
  • Making news with newspaper columns
  • Managing public relations
  • Remembering Woodson (and forgotten Black press contributions to his legacies)
  • Epilogue.