Boss Lady : How Three Women Entrepreneurs Built Successful Big Businesses in the Mid-Twentieth Century /

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" ... The careers of three pioneering businesswomen--Tillie Lewis (founder of Flotill Products), Olive Ann Beech (cofounder of Beech Aircraft), and Margaret Rudkin (founder of Pepperidge Farm)--who started their own manufacturing companies in the 1930s, sold them to major corporations in the 19...

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Detalles Bibliográficos
Autor principal: Sparks, Edith (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chapel Hill : University of North Carolina Press, [2017]
Colección:Book collections on Project MUSE.
Temas:
Rudkin, Margaret.
Beech, Olive Ann, > 1903-1993.
Lewis, Tillie, > 1904-1977.
Lewis, Tillie, > 1896-1977.
Women-owned business enterprises.
Women executives.
Businesswomen.
HISTORY > Modern > 20th Century.
BUSINESS & ECONOMICS > Industries > General.
BIOGRAPHY & AUTOBIOGRAPHY > General.
Entreprises appartenant à des femmes > États-Unis > Histoire > 20e siecle.
Businesswomen > United States > History > 20th century > Biography.
Women executives > United States > History > 20th century > Biography.
Women-owned business enterprises > United States > History > 20th century.
United States.
History.
Biographies.
Electronic books.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Constructing entrepreneurial pathways
  • Government and women's business ownership
  • Labor-management relations
  • Gender as brand management
  • Women and business valuation: asserting self-worth.

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