Anticipations and Purchases : An Analysis of Consumer Behavior /
The author is concerned with whether or not surveys of consumer anticipations can improve predictions of purchase behavior relative to predictions that use only objective variables obtainable at the same date. The basic objective of the study is improved predictions of changes over time.Originally p...
Autor principal: | |
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Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Princeton, NJ :
Princeton University Press,
[2015]
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Colección: | Book collections on Project MUSE.
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Temas: | |
Acceso en línea: | Texto completo |
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