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Hallyu 2.0 : The Korean Wave in the Age of Social Media /

"Collectively known as Hallyu, Korean music, television programs, films, online games, and comics enjoy global popularity, thanks to new communication technologies. In recent years, Korean popular culture has also become the subject of academic inquiry. Whereas the Hallyu's impact on Korea...

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Detalles Bibliográficos
Otros Autores: Lee, Sangjoon (Editor ), Nornes, Markus (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Ann Arbor : University of Michigan Press, [2015]
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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040 |a MdBmJHUP  |c MdBmJHUP 
245 0 0 |a Hallyu 2.0 :   |b The Korean Wave in the Age of Social Media /   |c Sangjoon Lee and Abe Mark Nornes, editors. 
264 1 |a Ann Arbor :  |b University of Michigan Press,  |c [2015] 
264 3 |a Baltimore, Md. :  |b Project MUSE,   |c 2015 
264 4 |c ©[2015] 
300 |a 1 online resource (276 pages). 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 0 |a Perspectives On Contemporary Korea 
505 0 |a Acknowledgments -- Introduction. A Decade of Hallyu Scholarship: Toward a New Direction in Hallyu 2.0 -- Sangjoon Lee -- Part 1. New Agendas -- 1. Hallyu versus Hallyu-hwa Cultural Phenomenon versus Institutional Campaign -- JungBong Choi -- 2. New Perspectives on the Creative Industries in the Hallyu 2.0 Era Global-Local Dialectics in Intellectual Properties -- Dal Yong Jin -- Part 2. Rethinking K-Pop -- 3. New Wave Formations: K-PopIdols, Social Media, and the Remaking of the Korean Wave -- Eun-Young Jung -- 4. Uniformity and Nonconformity The Packaging of Korean Girl Groups -- Roald Maliangkay -- 5. Of the Fans, by the Fans, for the Fans The JYJ Republic -- Seung-AhLee -- Part 3. Korean TV Drama and Social Media -- 6. The Interactive Nature of Korean TV Dramas Flexible Texts, Discursive Consumption, and Social Media -- Youjeong Oh -- 7. Meta-Hallyu TV Global Publicity, Social Media, and the Citizen Celebrity -- Michelle Cho -- 8. From Diaspora TV to Social Media Korean TV Dramas in America -- Sangjoon Lee -- Part 4. Global Receptions of Hallyu 2.0 -- 9. Hating the Korean Wave in Japan The Exclusivist Inclusion of Zainichi Koreans in Nerima Daikon Brothers -- Hye Seung Chung -- 10. Consuming the Other Israeli Hallyu Case Study -- Irina Lyan and Alon Levkowitz -- 11. RIP Gangnam Style! -- Brian Hu -- Afterword. Before the Wave: The Difference and Indifference of Hallyu Beta through 2.0 -- Abe Mark Nornes -- Contributors -- Index. 
520 |a "Collectively known as Hallyu, Korean music, television programs, films, online games, and comics enjoy global popularity, thanks to new communication technologies. In recent years, Korean popular culture has also become the subject of academic inquiry. Whereas the Hallyu's impact on Korea's national image and domestic economy, as well as on transnational cultural flows, have received much scholarly attention, there has been little discussion of the role of social media in Hallyu's propagation. Contributors to Hallyu 2.0: The Korean Wave in the Age of Social Media explore the ways in which Korean popular cultural products are shared by audiences around the globe; how they generate new fans, markets, and consumers through social media networks; and how scholars can analyze, interpret, and envision the future of this unprecedented cultural phenomenon"--  |c Provided by publisher. 
546 |a English. 
588 |a Description based on print version record. 
650 7 |a Social Change.  |2 hilcc 
650 7 |a Social Sciences.  |2 hilcc 
650 7 |a Sociology & Social History.  |2 hilcc 
650 7 |a Social media.  |2 fast  |0 (OCoLC)fst01741098 
650 7 |a Popular culture.  |2 fast  |0 (OCoLC)fst01071344 
650 7 |a SOCIAL SCIENCE  |x General.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Human Geography.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Media Studies.  |2 bisacsh 
650 7 |a SOCIAL SCIENCE  |x Popular Culture.  |2 bisacsh 
650 6 |a Medias sociaux  |z Coree du Sud. 
650 6 |a Culture populaire  |z Coree du Sud. 
650 0 |a Social media  |z Korea (South) 
650 0 |a Popular culture  |z Korea (South) 
651 7 |a Korea (South)  |2 fast  |0 (OCoLC)fst01206791 
655 7 |a Electronic books.   |2 local 
700 1 |a Lee, Sangjoon,  |e editor. 
700 1 |a Nornes, Markus,  |e editor. 
710 2 |a Project Muse.  |e distributor 
830 0 |a Book collections on Project MUSE. 
856 4 0 |z Texto completo  |u https://projectmuse.uam.elogim.com/book/40756/ 
945 |a Project MUSE - Custom Collection