Market Rebels : How Activists Make or Break Radical Innovations /
Great individuals are assumed to cause the success of radical innovations--thus Henry Ford is depicted as the one who established the automobile industry in America. Hayagreeva Rao tells a different story, one that will change the way you think about markets forever. He explains how "market reb...
Autor principal: | |
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Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Princeton :
Princeton University Press,
2009.
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Colección: | Book collections on Project MUSE.
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Temas: | |
Acceso en línea: | Texto completo |
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