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Advertising and a Democratic Press /

In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces...

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Detalles Bibliográficos
Autor principal: Baker, C. Edwin (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Princeton, New Jersey : Princeton University Press, [1994]
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Advertising and a Democratic Press /   |c C. Edwin Baker. 
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264 3 |a Baltimore, Md. :  |b Project MUSE,   |c 2015 
264 4 |c ©[1994] 
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490 0 |a Princeton legacy library 
505 0 0 |t Frontmatter --  |t Contents --  |t Preface --  |t Introduction --  |t CHAPTER .I Advertising: Financial Support and Structural Subversion of a Democratic Press --  |t CHAPTER II. Advertising and the Content of a Democratic Press --  |t CHAPTER III. Economic Analysis of Advertising's Effect on the Media --  |t CHAPTER IV. Policy Proposals --  |t CHAPTER V. The Constitutionality of Taxation or Regulation of Advertising --  |t Mathematical Appendix --  |t Notes --  |t Index 
520 |a In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces newspapers to compete for a maximum audience with blandly "objective" information, resulting in reduced differentiation among papers and the eventual collapse of competition among dailies. Originally published in 1994. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905 
588 |a Description based on print version record. 
650 7 |a Taxation of advertising.  |2 fast  |0 (OCoLC)fst01143999 
650 7 |a Pressure groups.  |2 fast  |0 (OCoLC)fst01075954 
650 7 |a Manipulative behavior.  |2 fast  |0 (OCoLC)fst01007738 
650 7 |a Freedom of the press.  |2 fast  |0 (OCoLC)fst00934063 
650 7 |a Censorship.  |2 fast  |0 (OCoLC)fst00850568 
650 7 |a Advertising  |x Political aspects.  |2 fast  |0 (OCoLC)fst00797729 
650 7 |a Advertising laws.  |2 fast  |0 (OCoLC)fst00797864 
650 7 |a BUSINESS & ECONOMICS  |x Advertising & Promotion.  |2 bisacsh 
650 6 |a Publicite  |x Impôts  |z États-Unis. 
650 6 |a Liberte de la presse  |z États-Unis. 
650 6 |a Manipulation (Psychologie)  |z États-Unis. 
650 0 |a Advertising laws  |z United States. 
650 0 |a Taxation of advertising  |z United States. 
650 0 |a Freedom of the press  |z United States. 
650 0 |a Manipulative behavior  |z United States. 
650 0 |a Censorship  |z United States. 
650 0 |a Pressure groups  |z United States. 
650 0 |a Advertising  |x Political aspects  |z United States. 
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945 |a Project MUSE - Archive Political Science and Policy Studies Supplement III