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Duncan Hines : How a Traveling Salesman Became the Most Trusted Name in Food /

Duncan Hines (1880-1959) may be best known for the cake mixes, baked goods, and bread products that bear his name, but most people forget that he was a real person and not just a fictitious figure invented for the brand. America's pioneer restaurant critic, Hines discovered his passion while wo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hatchett, Louis (Autor)
Otros Autores: Stern, Jane (writer of foreword.), Stern, Michael (writer of foreword.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Baltimore, Maryland : Project Muse, 2014
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Duncan Hines :   |b How a Traveling Salesman Became the Most Trusted Name in Food /   |c Louis Hatchett ; foreword by Michael and Jane Stern. 
264 1 |a Baltimore, Maryland :  |b Project Muse,  |c 2014 
264 3 |a Baltimore, Md. :  |b Project MUSE,   |c 2014 
264 4 |c ©2014 
300 |a 1 online resource (354 pages):   |b illustrations 
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338 |a online resource  |b cr  |2 rdacarrier 
500 |a "Previously published in 2001 by Mercer University Press"--Title page verso. 
500 |a Issued as part of book collections on Project MUSE. 
504 |a Includes bibliographical references and index. 
505 0 |a Preface -- Foreword / by Michael and Jane Stern -- Introduction -- Bowling green -- Out west -- Florence -- Chicago -- Leave me alone or I’ll publish a book! -- The dinner detectives -- Florence Hines’s last year -- Those who make us wish for hollow legs -- Back home again in bowling green -- Life changes -- A few pet peeves -- The war years -- Clara -- Let’s watch him eat -- Enter Roy Park -- The world of Duncan Hines -- The office life -- Passing the torch -- Duncan Hines goes to Europe -- We dedicate this box... -- Aftermath -- Notes -- Bibliography -- Index 
506 |a Access restricted to authorized users and institutions. 
520 |a Duncan Hines (1880-1959) may be best known for the cake mixes, baked goods, and bread products that bear his name, but most people forget that he was a real person and not just a fictitious figure invented for the brand. America's pioneer restaurant critic, Hines discovered his passion while working as a traveling salesman during the 1920s and 1930s -- a time when food standards were poorly enforced and safety was a constant concern. He traveled across America discovering restaurants and offering his recommendations to readers in his best-selling compilation Adventures in Good Eating (1935). The success of this work and of his subsequent publications led Hines to manufacture the extremely popular food products that we still enjoy today. In Duncan Hines, author Louis Hatchett explores the story of the man, from his humble beginnings in Bowling Green, Kentucky, to his lucrative licensing deal with Proctor & Gamble. Following the successful debut of his restaurant guide, Hines published his first cookbook, Adventures in Good Cooking (1939), at the age of 59 and followed it with The Dessert Book (1955). These culinary classics included recipes from many of the establishments he visited on his travels, favorites handed down through his family for generations, and new dishes that contained unusual ingredients for the era. Many of the recipes served as inspiration for mixes that eventually became available under the Duncan Hines brand. This authoritative biography is a comprehensive account of the life and legacy of a savvy businessman, American icon, and an often-overlooked culinary pioneer whose love of good food led to his name becoming a grocery shelf favorite. Hatchett offers insightful commentary into the man behind the cake mix boxes and how he paved the way for many others like him.  
588 |a Description based on print version record. 
600 1 0 |a Hines, Duncan,  |d 1880-1959. 
650 0 |a Food industry and trade  |z United States  |v Biography. 
650 0 |a Businessmen  |z United States  |v Biography. 
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700 1 |a Stern, Michael,  |e writer of foreword. 
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