Cities for Sale : Municipalities as Public Relations and Marketing Firms /

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Detalles Bibliográficos
Autor principal: Zavattaro, Staci M., 1983-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Albany : State University of New York Press, 2013.
Colección:Book collections on Project MUSE.
Temas:
Municipal government > Public relations.
City promotion.
POLITICAL SCIENCE > Public Affairs & Administration.
Villes > Marketing > États-Unis.
Administration municipale > Relations publiques > États-Unis.
City promotion > United States.
Municipal government > Public relations > United States.
United States.
Electronic books.
Acceso en línea:Texto completo

MARC

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020 |z 9781438446813 
035 |a (OCoLC)841809883 
040 |a MdBmJHUP  |c MdBmJHUP 
100 1 |a Zavattaro, Staci M.,  |d 1983- 
245 1 0 |a Cities for Sale :   |b Municipalities as Public Relations and Marketing Firms /   |c Staci M. Zavattaro. 
264 1 |a Albany :  |b State University of New York Press,  |c 2013. 
264 3 |a Baltimore, Md. :  |b Project MUSE,   |c 2013 
264 4 |c ©2013. 
300 |a 1 online resource (152 pages). 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Cities for Sale: Municipalities as Public Relations and Marketing Firms -- Contents -- Preface -- Acknowledgments -- Chapter One: Selling a City -- Chapter Two: Metaphors in Public Administration -- Chapter Three: Government, Governance, and the Market -- Chapter Four: Communication, Marketing, and Public Relations -- Chapter Five: Cities as PR and Marketing Firms: The Framework -- Chapter Six: Implications for Citizen Participation and Democratic Governance -- Chapter Seven: Patterns, Limitations, and Future Research -- References -- Index 
588 |a Description based on print version record. 
650 7 |a Municipal government  |x Public relations.  |2 fast  |0 (OCoLC)fst01029341 
650 7 |a City promotion.  |2 fast  |0 (OCoLC)fst00862293 
650 7 |a POLITICAL SCIENCE  |x Public Affairs & Administration.  |2 bisacsh 
650 6 |a Villes  |x Marketing  |z États-Unis. 
650 6 |a Administration municipale  |x Relations publiques  |z États-Unis. 
650 0 |a City promotion  |z United States. 
650 0 |a Municipal government  |x Public relations  |z United States. 
651 7 |a United States.  |2 fast  |0 (OCoLC)fst01204155 
655 7 |a Electronic books.   |2 local 
710 2 |a Project Muse.  |e distributor 
830 0 |a Book collections on Project MUSE. 
856 4 0 |z Texto completo  |u https://projectmuse.uam.elogim.com/book/23161/ 
945 |a Project MUSE - Custom Collection 
945 |a Project MUSE - 2013 Political Science and Policy Studies 
945 |a Project MUSE - 2013 Complete 

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