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Promoting the War Effort : Robert Horton and Federal Propaganda, 1938-1946 /
Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media-including the nascent technology of television-to rally civilian support, Horton's work ranged from educational docum...
| Autor principal: | |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Baton Rouge :
LSU Press,
2012.
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| Colección: | Book collections on Project MUSE.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 040 | |a MdBmJHUP |c MdBmJHUP | ||
| 100 | 1 | |a Lee, Mordecai, |d 1948- | |
| 245 | 1 | 0 | |a Promoting the War Effort : |b Robert Horton and Federal Propaganda, 1938-1946 / |c Mordecai Lee. |
| 264 | 1 | |a Baton Rouge : |b LSU Press, |c 2012. | |
| 264 | 3 | |a Baltimore, Md. : |b Project MUSE, |c 2013 | |
| 264 | 4 | |c ©2012. | |
| 300 | |a 1 online resource (304 pages). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 0 | |a Media and public affairs | |
| 505 | 0 | |a Cover; Title; Copyright; Contents; Preface; List of Abbreviations; Introduction: Government Public Relations: What's OK and What's not?; Part I. Government PR in Peacetime; 1. Government PR for Widely Held values: Horton at the Maritime commission, 1938-1940; 2. Government PR When the President is Running for Reelection: Horton at the National Defense Advisory Commission, June-November 1940; Part II. Government PR in the Twilight between Peace and War; 3. Horton at the Office of Production Management, November 1940-February 1941. | |
| 505 | 0 | |a 4. An overview of Horton's Autonomous Division of Information, March-December 19415. The Division of Information's Programs and Management, March-December 1941; Part III. Government PR in Wartime; 6. An Overview of Horton's Autonomous Division of Information, December 1941-June 1942; 7. The Division of Information's Programs and Management, December 1941-June 1942; 8. Horton and Government PR after the Division of Information, June 1942-June 1946; Conclusion: Robert Horton and the Practice of Government PR; Notes; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U. | |
| 520 | |a Though historians have largely overlooked Robert Horton, his public relations campaigns remain fixed in popular memory of the home front during World War II. Utilizing all media-including the nascent technology of television-to rally civilian support, Horton's work ranged from educational documentary shorts like Pots to Planes, which depicted the transformation of aluminum household items into aircraft, to posters employing scare tactics, such as a German soldier with large eyes staring forward with the tagline "He's Watching You." Iconic and calculated, Horton's campaigns raise important ques. | ||
| 588 | |a Description based on print version record. | ||
| 600 | 1 | 7 | |a Horton, Robert |d 1902- |2 gnd |
| 600 | 1 | 7 | |a Horton, Robert |q (Robert Wyman), |d 1902-1993. |2 fast |0 (OCoLC)fst01988975 |
| 600 | 1 | 0 | |a Horton, Robert |q (Robert Wyman), |d 1902-1993. |
| 610 | 1 | 7 | |a United States. |b Office for Emergency Management. |b Division of Information |2 fast |0 (OCoLC)fst01454647 |
| 610 | 1 | 0 | |a United States. |b Office for Emergency Management. |b Division of Information |x Officials and employees |v Biography. |
| 650 | 7 | |a Weltkrieg |2 gnd | |
| 650 | 7 | |a Propaganda |2 gnd | |
| 650 | 7 | |a Public relations and politics |2 fast |0 (OCoLC)fst01082926 | |
| 650 | 7 | |a Propaganda, American |2 fast |0 (OCoLC)fst01078968 | |
| 650 | 7 | |a Propaganda |2 fast |0 (OCoLC)fst01078957 | |
| 650 | 7 | |a Politics and war |2 fast |0 (OCoLC)fst01069964 | |
| 650 | 7 | |a Politics and government. |2 fast |0 (OCoLC)fst01919741 | |
| 650 | 7 | |a Employees |2 fast |0 (OCoLC)fst00909111 | |
| 650 | 7 | |a HISTORY |x Military |x World War II. |2 bisacsh | |
| 650 | 6 | |a Politique et guerre |z États-Unis |x Histoire |y 20e siecle. | |
| 650 | 6 | |a Relations publiques et politique |z États-Unis |x Histoire |y 20e siecle. | |
| 650 | 6 | |a Propagande americaine |x Histoire |y 20e siecle. | |
| 650 | 6 | |a Guerre mondiale, 1939-1945 |z États-Unis. | |
| 650 | 6 | |a Guerre mondiale, 1939-1945 |x Propagande. | |
| 650 | 0 | |a Politics and war |z United States |x History |y 20th century. | |
| 650 | 0 | |a Public relations and politics |z United States |x History |y 20th century. | |
| 650 | 0 | |a Propaganda, American |x History |y 20th century. | |
| 650 | 0 | |a World War, 1939-1945 |z United States. | |
| 650 | 0 | |a World War, 1939-1945 |x Propaganda. | |
| 651 | 7 | |a USA. |2 gnd | |
| 651 | 7 | |a United States |2 fast |0 (OCoLC)fst01204155 | |
| 651 | 6 | |a États-Unis |x Politique et gouvernement |y 1933-1945. | |
| 651 | 0 | |a United States |x Politics and government |y 1933-1945. | |
| 655 | 7 | |a History. |2 fast |0 (OCoLC)fst01411628 | |
| 655 | 7 | |a Biographies. |2 fast |0 (OCoLC)fst01919896 | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a Project Muse. |e distributor | |
| 830 | 0 | |a Book collections on Project MUSE. | |
| 856 | 4 | 0 | |z Texto completo |u https://projectmuse.uam.elogim.com/book/18663/ |
| 945 | |a Project MUSE - Custom Collection | ||
| 945 | |a Project MUSE - 2012 Complete Supplement | ||
| 945 | |a Project MUSE - 2012 History Supplement | ||