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La recherche en communication : Un atout pour les campagnes sociales /

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Detalles Bibliográficos
Autor principal:	Frenette, Micheline (Autor)
Otros Autores:	Vermette, Marie-France (Contribuidor)
Formato:	Electrónico eBook
Idioma:	Francés
Publicado:	Qu♭bec [Ontario] : Presses de l'Universit♭ du Qu♭bec, 2010.
Colección:	Book collections on Project MUSE.
Temas:	BUSINESS & ECONOMICS / Public Relations Social marketing. Communication > Research. Communication in social action. Communication dans l'action sociale. Marketing social. Marketing social > Évaluation. Communication > Recherche. Marketing social > Quebec (Province) > Études de cas. Social marketing > Quebec (Province) > Case studies. Social marketing > Evaluation. Quebec. Case studies. Electronic books.
Acceso en línea:	Texto completo

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