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00000cam a22000004a 4500 |
| 001 |
musev2_15260 |
| 003 |
MdBmJHUP |
| 005 |
20230905041650.0 |
| 006 |
m o d |
| 007 |
cr||||||||nn|n |
| 008 |
170222t20102010onc o 00 0 fre d |
| 020 |
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|a 9782760524675
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| 020 |
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|z 9782760524668
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| 035 |
|
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|a (OCoLC)835772973
|
| 040 |
|
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|a MdBmJHUP
|c MdBmJHUP
|
| 100 |
1 |
|
|a Frenette, Micheline,
|e author.
|
| 245 |
1 |
3 |
|a La recherche en communication :
|b Un atout pour les campagnes sociales /
|c Micheline Frenette avec la collaboration de Marie-France Vermette.
|
| 264 |
|
1 |
|a Qu♭bec [Ontario] :
|b Presses de l'Universit♭ du Qu♭bec,
|c 2010.
|
| 264 |
|
3 |
|a Baltimore, Md. :
|b Project MUSE,
|c 2013
|
| 264 |
|
4 |
|c ©2010.
|
| 300 |
|
|
|a 1 online resource (276 pages).
|
| 336 |
|
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|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
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|a online resource
|b cr
|2 rdacarrier
|
| 490 |
0 |
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|a Communication
|
| 505 |
0 |
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|a Remerciements -- Table des matiÃ?res -- Liste des encadrÃs -- Liste des tableaux -- Introduction -- Partie 1 : La dÃmarche -- Phase A : La documentation -- Phase B : La mise en Å?uvre -- Phase C : Lâ€?Ãvaluation -- Partie 2 : Une campagne sur la participation Ãlectorale -- Phase A : La documentation -- Phase B : La mise en Å?uvre -- Phase C : Lâ€?Ãvaluation -- Partie 3 : Une campagne sur les maladies mentales -- Phase A : La documentation -- Phase B : La mise en Å?uvre -- Phase C : Lâ€?Ãvaluation -- Conclusion
|
| 546 |
|
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|a French.
|
| 588 |
|
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|a Description based on print version record.
|
| 650 |
|
7 |
|a BUSINESS & ECONOMICS / Public Relations
|2 bisacsh
|
| 650 |
|
7 |
|a Social marketing.
|2 fast
|0 (OCoLC)fst01122635
|
| 650 |
|
7 |
|a Communication
|x Research.
|2 fast
|0 (OCoLC)fst00870003
|
| 650 |
|
7 |
|a Communication in social action.
|2 fast
|0 (OCoLC)fst00870288
|
| 650 |
|
6 |
|a Communication dans l'action sociale.
|
| 650 |
|
6 |
|a Marketing social.
|
| 650 |
|
6 |
|a Marketing social
|x Évaluation.
|
| 650 |
|
6 |
|a Communication
|x Recherche.
|
| 650 |
|
6 |
|a Marketing social
|z Quebec (Province)
|v Études de cas.
|
| 650 |
|
0 |
|a Social marketing
|z Quebec (Province)
|v Case studies.
|
| 650 |
|
0 |
|a Social marketing
|x Evaluation.
|
| 650 |
|
0 |
|a Communication
|x Research.
|
| 650 |
|
0 |
|a Communication in social action.
|
| 650 |
|
0 |
|a Social marketing.
|
| 651 |
|
7 |
|a Quebec.
|2 fast
|0 (OCoLC)fst01207316
|
| 655 |
|
7 |
|a Case studies.
|2 fast
|0 (OCoLC)fst01423765
|
| 655 |
|
7 |
|a Electronic books.
|2 local
|
| 700 |
1 |
|
|a Vermette, Marie-France,
|e contributor.
|
| 710 |
2 |
|
|a Project Muse.
|e distributor
|
| 830 |
|
0 |
|a Book collections on Project MUSE.
|
| 856 |
4 |
0 |
|z Texto completo
|u https://projectmuse.uam.elogim.com/book/15260/
|
| 945 |
|
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|a Project MUSE - Custom Collection
|
| 945 |
|
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|a Project MUSE - Archive Complete Supplement
|
