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The Disney Princess Phenomenon : A Feminist Analysis

Robyn Muir provides an examination of the worldwide Disney Princess commercial and cultural phenomenon in its key representations: films, merchandising and marketing, and park experiences. The book provides a lens through which to view and understand how this franchise has contributed to the depicti...

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Detalles Bibliográficos
Autor principal: Muir, Robyn
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bristol : Bristol University Press, 2023.
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Intro
  • Front Cover
  • The Disney Princess Phenomenon: A Feminist Analysis
  • Copyright information
  • Dedication
  • Table of Contents
  • List of Figures and Tables
  • Acknowledgements
  • PART I The Films
  • Introducing the Film Analysis Framework
  • How to use the film analysis framework
  • 1 'Passive Dreamers': The Beginning of the Disney Princess Phenomenon
  • First wave characteristics
  • Domesticity
  • Passivity
  • Victimhood
  • Desiring romantic relationships
  • Conclusion
  • 2 'Lost Dreamers': A Narrative Shift in the Princess Phenomenon
  • Second wave characteristics
  • Princess Eilonwy
  • Assertive
  • Rebellious and brave
  • Dreams lost in their 'happily ever after'
  • Conclusion
  • 3 'Active Leaders': Transgressive Princesses
  • Third wave characteristics
  • Assertive
  • Communicator and negotiator
  • Leader
  • Desiring romantic relationships
  • Conclusion
  • 4 'Sacrificing Dreamers': A Regression in the Disney Princess Phenomenon
  • Fourth wave characteristics
  • Determined
  • Assertive
  • Desiring a romantic relationship and self-sacrifice
  • Conclusion
  • 5 'Innovative Leaders': A Progressive Era of Princesses
  • Fifth wave characteristics
  • Assertive
  • Leader
  • Female support
  • Lack of romantic relationships
  • Conclusion
  • PART II The Consumer Experiences
  • 6 Playing Dress Up: Disney Princess Merchandising and Marketing
  • Disney's marketing and synergy
  • Disney Princess Franchise
  • Exploring princess merchandise
  • Analysis
  • Explaining princess dominance
  • 7 Playing in the Parks: Meeting 'Real Life' Princesses
  • Character experiences
  • Walt Disney World autoethnography
  • First wave
  • Snow White
  • Cinderella
  • Aurora
  • First wave reflections
  • Second wave
  • Ariel
  • Belle
  • Jasmine
  • Second wave reflections
  • Third wave
  • Pocahontas
  • Mulan
  • Third wave reflections
  • Fourth wave
  • Tiana
  • Rapunzel
  • Fourth wave reflections
  • Fifth wave
  • Merida
  • Anna
  • Elsa
  • Moana
  • Fifth wave reflections
  • The royal experience
  • Conclusion: Happily Ever After?
  • 'Consuming' Disney Princesses
  • Disney princesses as role models
  • The future of the Disney Princess Phenomenon
  • Challenging representation within popular culture
  • Challenging representation within the Disney Princess Phenomenon through media literacy
  • Transferable film framework for future research
  • The princess as the political
  • Notes