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The Influencer Industry : The Quest for Authenticity on Social Media /

The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as "real" are merely those who have learned to exploit the industry's ever-shifting constructions of authenticity.

Detalles Bibliográficos
Autor principal: Hund, Emily (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Princeton : Princeton University Press, [2023]
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 4 |a The Influencer Industry :   |b The Quest for Authenticity on Social Media /   |c Emily Hund. 
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505 0 |a 1. Groundwork -- 2. Setting the Terms for a Transactional Industry -- 3. Making Influence Efficient -- 4. Revealing and Repositioning the Machinations of Influence -- 5. The Industry Becomes Boundaryless -- 6. The Cost of Being Real 
520 |a The Influencer Industry reveals how, in an increasingly fractured and profit-driven communications environment, the people we think of as "real" are merely those who have learned to exploit the industry's ever-shifting constructions of authenticity. 
588 |a Description based on print version record. 
650 0 |a Authenticity (Philosophy) in mass media. 
650 0 |a Social media  |x Authorship. 
650 0 |a Internet personalities. 
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