A Mile of Make-Believe : A History of the Eaton's Santa Claus Parade /

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"By focusing on the pioneering effort of the Eaton's department store Steve Penfold argues that the parade ultimately represented a paradoxical form of cultural power: it allowed Eaton's to press its image onto public life while also reflecting the decline of the once powerful retaile...

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Detalles Bibliográficos
Autor principal: Penfold, Steven, 1966- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : University of Toronto Press, 2016.
Colección:Book collections on Project MUSE.
Temas:
Santa Claus > (Fictitious character)
Pere Noël.
Santa Claus.
T. Eaton Co.
T. Eaton Co > Histoire.
T. Eaton Co. > History.
Parades.
Manners and customs.
Department stores.
Consumption (Economics)
Christmas.
HISTORY > Canada > General.
RELIGION > Holidays > Christmas & Advent.
Consommation (Économie politique) > Canada > Histoire.
Noël > Canada > Histoire.
Defiles > Canada > Histoire.
Grands magasins > Canada > Histoire.
Consumption (Economics) > Canada > History.
Christmas > Canada > History.
Parades > Canada > History.
Department stores > Canada > History.
Canada.
Canada > Moeurs et coutumes.
Canada > Social life and customs.
History.
Electronic books.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The corporate fantastic
  • Santa in public
  • The mediated Santa
  • The civic fantastic
  • Casualty of the times
  • The most fabulous dreams of childhood.

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