Hashtag Campaigns during the COVID-19 Pandemic in Malaysia : Escalating from Online to Offline
Hashtag campaigns on social media enable users to express their sentiments on various issues and mobilize people to be part of a movement or cause; they have been used effectively by disenfranchised members of society against powerful elites.While some are of the opinion that online campaigns are in...
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Singapore :
ISEAS - Yusof Ishak Institute,
2021.
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Colección: | Book collections on Project MUSE.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Frontmatter
- FOREWORD
- EXECUTIVE SUMMARY
- Hashtag Campaigns during the COVID-19 Pandemic in Malaysia: Escalating from Online to Offline