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Hidden persuaders in cocoa and chocolate : a flavor lexicon for cocoa and chocolate sensory professionals /

Flavors can be seen as hidden persuaders in the consumer decision making process, so understanding flavors and how consumers are triggered by them is critical in the research and development of new products. Hidden Persuaders of Cocoa and Chocolate provides an overview of the tastes, aromas and note...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Januszewska, Renata (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Duxford, United Kingdom : Woodhead Publishing, an imprint of Elsevier, [2018]
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Januszewska, Renata,  |e author. 
245 1 0 |a Hidden persuaders in cocoa and chocolate :  |b a flavor lexicon for cocoa and chocolate sensory professionals /  |c Renata Januszewska. 
264 1 |a Duxford, United Kingdom :  |b Woodhead Publishing, an imprint of Elsevier,  |c [2018] 
264 4 |c �2018 
300 |a 1 online resource (xvii, 143 pages) :  |b illustrations 
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520 |a Flavors can be seen as hidden persuaders in the consumer decision making process, so understanding flavors and how consumers are triggered by them is critical in the research and development of new products. Hidden Persuaders of Cocoa and Chocolate provides an overview of the tastes, aromas and notes describing cocoa and chocolate. In addition to exploring tastes, aromas, and notes, the book broadens the language for describing chocolate by storytelling about ingredients including relating the tasting experience to "pairing flavors." This resource, designed for both academics and those working in research and development, equips the reader with the language to describe the sensory attributes, for the purposes of new product development or (sensory) quality improvement. --Back cover 
504 |a Includes bibliographical references and index. 
505 0 |a Taste -- Cocoa -- Brown -- Dairy -- Fruit -- Botanical -- Trigeminal effects -- Atypical. 
588 0 |a Print version record. 
650 0 |a Cocoa  |x Analysis. 
650 0 |a Chocolate  |x Analysis. 
650 0 |a Sensory evaluation. 
650 6 |a Cacao  |0 (CaQQLa)201-0003540  |x Analyse.  |0 (CaQQLa)201-0374819 
650 6 |a Chocolat  |0 (CaQQLa)201-0003541  |x Analyse.  |0 (CaQQLa)201-0374819 
650 6 |a Analyse sensorielle.  |0 (CaQQLa)201-0017126 
650 7 |a TECHNOLOGY & ENGINEERING  |x Food Science.  |2 bisacsh 
650 7 |a Sensory evaluation  |2 fast  |0 (OCoLC)fst01112612 
776 0 8 |i Print version:  |a Januzewska, Renata.  |t Hidden persuaders in cocoa and chocolate.  |d Duxford, United Kingdom : Woodhead Publishing, an Imprint of Elsevier, [2018]  |z 0128154470  |w (OCoLC)1011518489 
856 4 0 |u https://sciencedirect.uam.elogim.com/science/book/9780128154472  |z Texto completo