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The inner game of selling ... yourself : mind-bending ways to achieve results in business /

The Inner Game of Selling ... Yourself.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Borg, James (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Heinemann Professional, 1989.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Front Cover; The Inner Game of Selling ... Yourself: Mind-Bending Ways to Achieve Results in Business; Copyright Page; Dedication; Table of Contents; Chapter 1. Get inside the mind ... and you will find . . .; ESP; Chapter 2. Mind bending using ESP: Empathy, Sincerity, Perspicacity; Meeting people; Chapter 3. Asking questions; Questioning Listening; The first six minutes; Questioning techniques; Chapter 4. Being a good listener; Productive listening; Objections; Chapter 5. Holding attention; The attention curve; Ways to win more attention; Chapter 6. Make your memory pay.
  • Remembering namesBusiness cards can be trumps; Importance of a good memory in business; Empty promises; Memory improving tricks; Chapter 7. Tricks with the telephone; Switchboard; Secretary; Chatting up the decision maker; Talking your way into an appointment; Chapter 8. Client types; Get on with it: give me the bottom line; Aggressive: what's in it for me?; Meticulous and methodical; Friendly: I'll talk to anybody; Amicable: let's get you off your guard; Chapter 9. Stereotype salespeople; Rambles on regardless; Monotonous and mean with words; Confident: it's in your interest to buy from me.
  • Chapter 10. Negotiating to winGame plan; Concessions; Concluding; Chapter 11. Making words work for you; A true story; Chapter 12. Acting the part
  • wrongly and rightly; Dealing with the secretary; Securing an appointment; The first meeting; The third meeting; Questionnaire: have you developed ESP?; Answers.