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Public communication and behavior /

Public Communication and Behavior, Volume 2, is devoted to the study of communicatory behavior that has a public or social character. More concretely, it encompasses research and theory designated as """"within a range of disciplines and fields-advertising, child development, edu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Comstock, George A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Diego : Academic P., �1989.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Front Cover; Public Communication and Behavior; Copyright Page; Table of Contents; Contributors; Preface; Contents of Previous Volume; Chapter 1. Exposure to Television as a Cause of Violence; I. TELEVISION AND HOMICIDE IN SOUTH AFRICA, CANADA, AND THE UNITED STATES, 1945-1974; II. TESTING FALSIFIABLE HYPOTHESES; III. NATURAL EXPOSURE TO TELEVISION AS A CAUSE OF AGGRESSION: A REVIEW OF THE LITERATURE; REFERENCES; Chapter 2. Newsflow and Democratic Society in an Age of Electronic Media; I. INTRODUCTION; II. JOURNALISM IN THE INFORMATION AGE.
  • III. TOWARD A THEORY OF NEWS AND NEWSFLOW: THREE THEORIES OF NEWSIV. A REEXAMINATION OF EARLY NEWSFLOW RESEARCH; V. CURRENT RESEARCH ON NEWS; VI. OUR NEWS COMPREHENSION RESEARCH; REFERENCES; Chapter 3. The Forms of Television and the Child Viewer; I. INTRODUCTION; II. AN ATTRIBUTE OF THE MEDIUM: TELEVISION FORMS; III. THE CHILD AS AN ACTIVE VIEWER; IV. COGNITIVE PROCESSING: THE MATCH BETWEEN THE CHILD AND THE TELEVISION MATERIAL; V. TELEVISION FORMS AND SOCIAL BEHAVIOR; VI. CONCLUSION; REFERENCES; Chapter 4. Sexually Violent Media, Thought Patterns, and Antisocial Behavior; I. INTRODUCTION.
  • II. THEORIZED EFFECTSIII. MEDIA CHARACTERISTICS AND DIFFUSION; IV. SEXUALLY VIOLENT MEDIA AND AROUSAL; V. MEDIA EXPOSURE, THOUGHT PATTERNS, AND ANTISOCIAL BEHAVIOR; VI. OTHER RELEVANT DATA; REFERENCES; Chapter 5. Parallel Content Analysis: Old Paradigms and New Proposals; I. INTRODUCTION: WEBER, LASSWELL, LAZARSFELD, AND HOVLAND; II. THE STRATEGY OF PARALLEL CONTENT ANALYSIS; III. RETHINKING THE COMMUNICATIONS EFFECTS PARADIGM; IV. EMERGING MODELS FOR COMMUNICATIONS RESEARCH; V. PARALLEL CONTENT ANALYSIS; REFERENCES; Chapter 6. Nuclear War on Television: The Impact of The Day After.
  • I. INTRODUCTIONII. THE VARIETY OF RESEARCH STUDIES; III. THE EARLY INSTANT-ANALYSIS REPORTS; IV. THE MORE COMPREHENSIVE STUDIES; V. FINDINGS OF THE COMPREHENSIVE STUDIES; VI. DISCUSSION; REFERENCES; Index.