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The Chinese consumer market : opportunities and risks /
The Chinese Consumer Market examines the changing consumer business environment in China and offers predictions about the evolution of the Chinese consumer market in the different sectors as well as the likely strategic implications for global consumer oriented companies. The first book is in Englis...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford [England] ; Cambridge [England] :
Chandos Publishing,
2009.
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| Colección: | Chandos Asian studies series.
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| Temas: | |
| Acceso en línea: | Texto completo |