Cargando…

Managing global business strategies : a twenty-first-century perspective /

Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity of undertaking business in a fast paced technological and knowledge based age in a dynamic and strategic context. Trends show a renaissance in entrepreneurial activity that...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McManus, John, 1955-
Otros Autores: White, Don, 1957-, Botten, Neil, 1946-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Chandos, 2008.
Colección:Chandos business and management series.
Temas:
Acceso en línea:Texto completo

MARC

LEADER 00000cam a2200000 i 4500
001 SCIDIR_ocn871173220
003 OCoLC
005 20231120111527.0
006 m o d
007 cr cnu---unuuu
008 140227s2008 enka ob 001 0 eng d
040 |a N$T  |b eng  |e rda  |e pn  |c N$T  |d OCLCE  |d IDEBK  |d OPELS  |d YDXCP  |d E7B  |d EBLCP  |d DEBSZ  |d OCLCQ  |d MERUC  |d OCLCQ  |d WYU  |d UKAHL  |d OCLCQ  |d S2H  |d OCLCO  |d OCLCQ  |d INARC  |d OCLCO 
015 |a GBA820549  |2 bnb 
016 7 |a 014525324  |2 Uk 
019 |a 761372103  |a 871224899  |a 874155883  |a 1392417676 
020 |a 9781780631578  |q (electronic bk.) 
020 |a 178063157X  |q (electronic bk.) 
020 |z 9781843343912 
020 |z 1843343916 
020 |z 1843343908 
020 |z 9781843343905 
035 |a (OCoLC)871173220  |z (OCoLC)761372103  |z (OCoLC)871224899  |z (OCoLC)874155883  |z (OCoLC)1392417676 
050 4 |a HD30.28  |b .M29 2008eb 
072 7 |a BUS  |x 082000  |2 bisacsh 
072 7 |a BUS  |x 041000  |2 bisacsh 
072 7 |a BUS  |x 042000  |2 bisacsh 
072 7 |a BUS  |x 085000  |2 bisacsh 
082 0 4 |a 658.4012  |2 22 
100 1 |a McManus, John,  |d 1955- 
245 1 0 |a Managing global business strategies :  |b a twenty-first-century perspective /  |c John McManus, Don White and Neil Botten. 
264 1 |a Oxford :  |b Chandos,  |c 2008. 
300 |a 1 online resource (xx, 226 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a Chandos business and management series 
504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
505 0 |a 1. The rapid change in international and global business -- 2. The market and competitive forces that shape international and global business -- 3. The socio-cultural forces that shape international and global business -- 4. The forces that shape strategic effectiveness in global markets -- 5. Emergent global and international business strategies -- 6. Managing the strategic process in a global and international business environment -- 7. Case study: China, India and Russia -- a strategic and market perspective within the global software industry -- 8. Case study: evaluating the commercial aerospace industry in the BRIC nations -- 9. Conclusion. 
520 |a Aimed at key decision makers and those responsible for global strategy, this book is about changing markets and the complexity of undertaking business in a fast paced technological and knowledge based age in a dynamic and strategic context. Trends show a renaissance in entrepreneurial activity that is fuelling innovation particularly in the so called BRIC nations of Brazil, Russia, China and India. For example, both China and India have benefited immensely from Foreign Direct Investment (FDI) and as a direct consequence both nation states are reshaping the way global business is conducted and the way investment decisions are made. Evidence would suggest that Europe and the United States are more dependent on the BRIC trading nations for earnings and profits. Geographical distance is no longer a barrier between nations; however, the challenges of ethnic diversity in domestic markets are multiplied by the difficulties of delivering goods and services into global markets with different cultures and languages. This book examines the issues associated with undertaking global business in complex and knowledge related markets. Written by highly knowledgeable and well-respected practitioners and academics in their fieldProvides practical insight and realistic answers to global and strategic problemsProgressive constructs of trends and thoughts to take the reader from the current paradigm to the broader yet application-specific view of global business. 
650 0 |a International trade. 
650 0 |a Strategic planning. 
650 6 |a Commerce international.  |0 (CaQQLa)201-0003166 
650 6 |a Planification strat�egique.  |0 (CaQQLa)201-0135831 
650 7 |a BUSINESS & ECONOMICS  |x Industrial Management.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Management.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Management Science.  |2 bisacsh 
650 7 |a BUSINESS & ECONOMICS  |x Organizational Behavior.  |2 bisacsh 
650 7 |a International trade  |2 fast  |0 (OCoLC)fst00977128 
650 7 |a Strategic planning  |2 fast  |0 (OCoLC)fst01134371 
700 1 |a White, Don,  |d 1957- 
700 1 |a Botten, Neil,  |d 1946- 
776 0 8 |i Print version:  |a McManus, John, 1955-  |t Managing global business strategies  |z 9781843343905  |w (OCoLC)175284970 
830 0 |a Chandos business and management series. 
856 4 0 |u https://sciencedirect.uam.elogim.com/science/book/9781843343905  |z Texto completo