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Website visibility : the theory and practice of improving rankings /
A series of real-world case studies with tested examples of research on website visibility elements and their effect on rankings are reviewed.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford :
Chandos Pub.,
2009.
|
| Colección: | Chandos internet series.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 005 | 20231117044951.0 | ||
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| 010 | |z 2014415176 | ||
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| 020 | |a 1780631790 |q (electronic bk.) | ||
| 020 | |z 9781843344742 | ||
| 020 | |z 1843344742 | ||
| 020 | |z 1843344734 | ||
| 020 | |z 9781843344735 | ||
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| 100 | 1 | |a Weideman, Melius. | |
| 245 | 1 | 0 | |a Website visibility : |b the theory and practice of improving rankings / |c Melius Weideman. |
| 264 | 1 | |a Oxford : |b Chandos Pub., |c 2009. | |
| 300 | |a 1 online resource (xxi, 222 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Chandos Internet series | |
| 504 | |a Includes bibliographical references (pages 207-218) and index. | ||
| 505 | 0 | |a The trilogy: users, webpages and search engines. Relationships; Users; Webpages; Search engines; Recommendations on the use of SEO -- Elements of website visibility and research. Models; Model result comparison -- The good ones. Inlinks; Body keywords; Hypertext / anchor text; Metatags; TITLE tag; H1 tag; Outlinks; Age of site; Domain names; Search engine submission; Age of document; HTML naming conventions; Age of link; Other categories -- The bad ones. Link spamdexing; Keyword spamdexing; Server accessibility to bots; Similar / duplicate content; Flash; External links to low-quality / spamdexing sites; Frames; Duplicate title / metatags; Graphics; A word from the search engines -- The ugly ones. A fight, or a partnership?; The hats; Search engine policies and penalties; From bad to ugly: the top two -- Case studies. SA-Cycling; Louw & Coetzee; Grapetek, Uvasys; Xi Crypt -- Recommendations and the future. Management vs the technical guys; Search engine developments; future trends. | |
| 520 | |a A series of real-world case studies with tested examples of research on website visibility elements and their effect on rankings are reviewed. | ||
| 506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
| 533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2011. |5 MiAaHDL | ||
| 538 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |u http://purl.oclc.org/DLF/benchrepro0212 |5 MiAaHDL | ||
| 583 | 1 | |a digitized |c 2011 |h HathiTrust Digital Library |l committed to preserve |2 pda |5 MiAaHDL | |
| 588 | 0 | |a Print version record. | |
| 650 | 0 | |a Web search engines. | |
| 650 | 0 | |a Web sites |x Design. | |
| 650 | 0 | |a Web sites |x Ratings and rankings. | |
| 650 | 6 | |a Moteurs de recherche sur Internet. |0 (CaQQLa)201-0298831 | |
| 650 | 6 | |a Sites Web |x Conception. |0 (CaQQLa)201-0390890 | |
| 650 | 6 | |a Sites Web |x Classement. |0 (CaQQLa)201-0308220 | |
| 650 | 7 | |a COMPUTERS |x General. |2 bisacsh | |
| 650 | 7 | |a Web search engines |2 fast |0 (OCoLC)fst01173234 | |
| 650 | 7 | |a Web sites |x Design |2 fast |0 (OCoLC)fst01173252 | |
| 650 | 7 | |a Web sites |x Ratings and rankings |2 fast |0 (OCoLC)fst01716067 | |
| 650 | 7 | |a Ranking |2 gnd |0 (DE-588)4307945-3 | |
| 650 | 7 | |a Website |2 gnd |0 (DE-588)4596172-4 | |
| 650 | 7 | |a Web-Seite |2 gnd |0 (DE-588)4356308-9 | |
| 650 | 7 | |a Sichtbarkeit |2 gnd |0 (DE-588)4373371-2 | |
| 653 | 0 | |a Web sites |a Design | |
| 653 | 0 | |a Web sites |a Ratings and rankings | |
| 776 | 0 | 8 | |i Print version: |a Weideman, Melius. |t Website visibility |z 9781843344742 |w (OCoLC)262719815 |
| 830 | 0 | |a Chandos internet series. | |
| 856 | 4 | 0 | |u https://sciencedirect.uam.elogim.com/science/book/9781843344735 |z Texto completo |