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Pharma's prescription : how the right technology can save the pharmaceutical business /
The pharmaceutical industry needs a shot in the arm - and not a moment too soon. The executive suite is mired in a bygone era, a time when extensive, well-funded pharmaceutical R & D produced blockbuster drugs, kept everything in-house and reaped the financial rewards. But that way of working ne...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Elsevier,
2014.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | The pharmaceutical industry needs a shot in the arm - and not a moment too soon. The executive suite is mired in a bygone era, a time when extensive, well-funded pharmaceutical R & D produced blockbuster drugs, kept everything in-house and reaped the financial rewards. But that way of working needs to change. Executives now need to know what the technologists in their companies are doing in order to survive the next decade. Written for those new to industry, as well as for experienced professionals or specialists looking to expand their knowledge, this book is a must-read for business executive. |
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| Descripción Física: | 1 online resource (225 pages) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780124076884 0124076882 0124076629 9780124076624 9781306052498 1306052491 |