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Brainstorming and beyond : a user-centered design method /
Describes techniques for generating, presenting, and evaluating ideas for product success. Techniques covered include the complex social process of brainstorming, which builds off of social psychology principles, motivational constructs, and corporate culture; brainwriting, a written variation on br...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford :
Morgan Kaufmann,
2013.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 020 | |a 9780124071575 |q (electronic bk.) | ||
| 020 | |z 9780124071575 | ||
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| 100 | 1 | |a Wilson, Chauncey. | |
| 245 | 1 | 0 | |a Brainstorming and beyond : |b a user-centered design method / |c Chauncey Wilson. |
| 260 | |a Oxford : |b Morgan Kaufmann, |c 2013. | ||
| 300 | |a 1 online resource (viii, 75 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references. | ||
| 505 | 0 | |a Chapter 1. Brainstorming -- chapter 2. Brainwriting -- chapter 3. Braindrawing. | |
| 520 | |a Describes techniques for generating, presenting, and evaluating ideas for product success. Techniques covered include the complex social process of brainstorming, which builds off of social psychology principles, motivational constructs, and corporate culture; brainwriting, a written variation on brainstorming; and braindrawing, a method of visual brainstorming that helps practitioners generate ideas for icons, other graphics, user interface layouts, or Web page designs. | ||
| 546 | |a English. | ||
| 650 | 0 | |a Brainstorming. | |
| 650 | 0 | |a Creative ability. | |
| 650 | 0 | |a Social groups. | |
| 650 | 2 | |a Creativity |0 (DNLM)D003405 | |
| 650 | 2 | |a Group Processes |0 (DNLM)D006126 | |
| 650 | 6 | |a Remue-m�eninges. |0 (CaQQLa)201-0221467 | |
| 650 | 6 | |a Cr�eativit�e. |0 (CaQQLa)201-0039743 | |
| 650 | 6 | |a Dynamique des groupes. |0 (CaQQLa)201-0018523 | |
| 650 | 7 | |a creativity. |2 aat |0 (CStmoGRI)aat300056113 | |
| 650 | 7 | |a COMPUTERS |x User Interfaces. |2 bisacsh | |
| 650 | 7 | |a Social groups |2 fast |0 (OCoLC)fst01122482 | |
| 650 | 7 | |a Creative ability |2 fast |0 (OCoLC)fst00882417 | |
| 650 | 7 | |a Brainstorming |2 fast |0 (OCoLC)fst00837788 | |
| 776 | 0 | 8 | |i Print version: |a Wilson, Chauncey. |t Brainstorming and beyond. |d Amsterdam : Morgan Kaufmann, 2013 |z 9780124071575 |w (OCoLC)819717451 |
| 856 | 4 | 0 | |u https://sciencedirect.uam.elogim.com/science/book/9780124071575 |z Texto completo |