Analyzing social media networks with NodeXL : insights from a connected world /

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Businesses, entrepreneurs, individuals, and government agencies alike are looking to social network analysis (SNA) tools for insight into trends, connections, and fluctuations in social media. Microsoft's NodeXL is a free, open-source SNA plug-in for use with Excel. It provides instant graphica...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hansen, Derek L.
Otros Autores: Schneiderman, Ben, Smith, Marc A., 1965-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amsterdam ; Boston : M. Kaufmann, �2010.
Temas:
NodeXL.
NodeXL
Data mining > Computer programs.
Information visualization > Computer programs.
Webometrics > Computer programs.
Online social networks.
Exploration de donn�ees (Informatique) > Logiciels.
Visualisation de l'information > Logiciels.
Cyberm�etrie > Logiciels.
R�eseaux sociaux (Internet)
Information visualization > Computer programs
Online social networks
Acceso en línea:Texto completo
Tabla de Contenidos:
  • I. Getting Started with Analyzing Social Media Networks
  • Introduction to Social Media and Social Networks
  • Social media: New Technologies of Collaboration
  • Social Network Analysis: Measuring, Mapping, and Modeling Collections of Connections
  • II. NodeXL Tutorial: Learning by Doing
  • 4. Getting Started with NodeXL, Layout, Visual Design, and Labeling
  • 5. Calculating and Visualizing Network Metrics�
  • 6. Preparing Data and Filtering
  • 7. Clustering and Grouping
  • III Social Media Network Analysis Case Studies
  • 8. Email: The Lifeblood of Modern Communication
  • 9. Thread Networks: Mapping Message Boards and Email Lists
  • 10. Twitter: Conversation, �Entertainment, And Information, All in One Network!�- Scott Golder, Cornell University, Vladimir Barash, Cornell University
  • 11. Visualizing and Interpreting Facebook Networks�- Bernie Hogan, Oxford Internet Institute
  • 12. WWW Hyperlink Networks�- Robert Ackland, ANU
  • 13. Flickr: Linking People, Photos, and Tags�- Eduarda Mendes Rodrigues, Microsoft Research, Natasa Milic-Frayling, Microsoft Research
  • 14. YouTube: Contrasting Patterns�of Interaction and Prominence�- Dana Rotman and Jennifer Golbeck
  • 15. Wiki Networks: Connections of Creativity and Collaboration�- Ted Welser, University of Maryland, Derek Hansen, University of Maryland
  • Appendix- NodeXL for Programmers- Tony Capone.

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