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SCIDIR_ocn123492398 |
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OCoLC |
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20231117014813.0 |
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m o d |
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cr cnu---unuuu |
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070425s2003 ne a ob 001 0 eng d |
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|a N$T
|b eng
|e pn
|c N$T
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|d OCLCQ
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019 |
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|a 154702767
|a 162129914
|a 507357952
|a 648164213
|a 742300752
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|a 823139026
|a 1035694662
|a 1058156935
|a 1134476317
|a 1134831963
|a 1285762826
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|a 9780080469898
|q (electronic bk.)
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|a 0080469892
|q (electronic bk.)
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|a 9780750677325
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020 |
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|a 0750677325
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035 |
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|a (OCoLC)123492398
|z (OCoLC)154702767
|z (OCoLC)162129914
|z (OCoLC)507357952
|z (OCoLC)648164213
|z (OCoLC)742300752
|z (OCoLC)814504961
|z (OCoLC)823139026
|z (OCoLC)1035694662
|z (OCoLC)1058156935
|z (OCoLC)1134476317
|z (OCoLC)1134831963
|z (OCoLC)1285762826
|
050 |
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4 |
|a HF5415.153
|b .A56 2003eb
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072 |
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|a BUS
|x 020000
|2 bisacsh
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0 |
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|a 658.5/75
|2 22
|
084 |
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|a 85.15
|2 bcl
|
100 |
1 |
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|a Annacchino, Marc A.
|
245 |
1 |
0 |
|a New product development :
|b from initial idea to product management /
|c Marc A. Annacchino.
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260 |
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|a Amsterdam ;
|a Boston, MA :
|b Butterworth-Heinemann,
|c 2003.
|
300 |
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|a 1 online resource (xxxii, 567 pages) :
|b illustrations
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336 |
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|a text
|b txt
|2 rdacontent
|
337 |
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|a computer
|b c
|2 rdamedia
|
338 |
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|a online resource
|b cr
|2 rdacarrier
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504 |
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|a Includes bibliographical references and index.
|
588 |
0 |
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|a Print version record.
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505 |
0 |
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|a Front cover; copyright; table of contents; front matter; PREFACE; INTRODUCTION; body; 1. THE BUSINESS OBJECTIVE; 2. THE MARKET OPPORTUNITY; 3. REFINEMENT OF THE PRODUCT CONCEPT INTO A NEW PRODUCT AND BUSINESS; 4. THE PRODUCT AND BUSINESS PLAN; 5. JUSTIFYING A PROGRAM: THE ACCOUNTING VIEWPOINT; 6. STARTING OUT; 7. EXECUTING THE PLAN; 8. MANUFACTURING DEVELOPMENT; 9. THE PRELAUNCH CHECKLIST: SETTING UP THE ORGANIZATION; 10. THE LAUNCH; 11. THE PURSUIT; 12. NEW PRODUCT DEVELOPMENT RECORDS FORMAT; back matter; Appendix A. SELECTED NEW PRODUCT DEVELOPMENT EFFORTS.
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520 |
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|a Covers the entire process of product development from idea to launch without missing a step!
|
650 |
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0 |
|a New products
|x Planning.
|
650 |
|
0 |
|a Product management.
|
650 |
|
6 |
|a Produits nouveaux
|0 (CaQQLa)201-0037249
|x Planification.
|0 (CaQQLa)201-0379726
|
650 |
|
6 |
|a Produits commerciaux
|x Gestion.
|0 (CaQQLa)201-0030206
|
650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Development
|x Business Development.
|2 bisacsh
|
650 |
|
7 |
|a New products
|x Planning
|2 fast
|0 (OCoLC)fst01036910
|
650 |
|
7 |
|a Product management
|2 fast
|0 (OCoLC)fst01078225
|
650 |
1 |
7 |
|a Productontwikkeling.
|2 gtt
|
776 |
0 |
8 |
|i Print version:
|a Annacchino, Marc A.
|t New product development.
|d Amsterdam ; Boston, MA : Butterworth-Heinemann, 2003
|z 0750677325
|z 9780750677325
|w (DLC) 2003051881
|w (OCoLC)52214464
|
856 |
4 |
0 |
|u https://sciencedirect.uam.elogim.com/science/book/9780750677325
|z Texto completo
|