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The incumbent's deep tech strategy playbook : by taking a three-step approach to engaging with deep-tech ecosystems, incumbent companies can remain competitive, drive innovation, and create commercially valuable offerings /
Deep tech involves applying emerging technologies to address big challenges — such as using mRNA technology to develop a COVID-19 vaccine. But taking advantage of deep tech can be a challenge for incumbent companies. The authors share a three-step framework to help leaders identify and execute their...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[Place of publication not identified] :
MIT Sloan Management Review,
2023.
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| Edición: | [First edition]. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | Deep tech involves applying emerging technologies to address big challenges — such as using mRNA technology to develop a COVID-19 vaccine. But taking advantage of deep tech can be a challenge for incumbent companies. The authors share a three-step framework to help leaders identify and execute their deep-tech engagement strategies. Using the European steel industry as an example, they describe the factors companies should consider when choosing an approach to deep tech in their own industries. |
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| Notas: | Reprint #64448. |
| Descripción Física: | 1 online resource (11 pages) : illustrations |