Cargando…
Using black hat workshops to understand your competitors : how companies use competitive insight exercises to craft a strategic plan that anticipates rivals' moves /
Black hat workshops are a type of competitive insight workshop that can help organizations model how competitors might behave in a particular scenario. The author describes how these sessions can help teams simulate the outcomes of decisions and situations their company will face in the real world t...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[Cambridge, Massachusetts] :
MIT Sloan Management Review,
2023.
|
| Edición: | [First edition]. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | Black hat workshops are a type of competitive insight workshop that can help organizations model how competitors might behave in a particular scenario. The author describes how these sessions can help teams simulate the outcomes of decisions and situations their company will face in the real world through role-playing exercises. He also offers a step-by-step guide to conducting black hat workshops to better anticipate competitors’ next moves and develop successful market strategies. |
|---|---|
| Notas: | Reprint #64401. |
| Descripción Física: | 1 online resource (7 pages) |