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Why innovators in China stay close to the market : businesses in China increasingly source their innovations from customers, competitors, and front-line employees, bucking trends seen elsewhere in the world /

Most large companies take a similar approach to corporate innovation, running it out of centralized innovation groups. But companies in China, both domestic and foreign, are much more likely to turn to market-facing sources of innovation, including customers, competitors, and front-line employees. C...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Thompson, Neil C. (Autor), Bonnet, Didier (Autor), Greeven, Mark J. (Autor), Lyu, Wenjing (Autor), Jaballah, Sarah (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Cambridge, Massachusetts] : MIT Sloan Management Review, 2022.
Edición:[First edition].
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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