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Leading content design /

Content design teams need the right conditions to thrive--but when they're hampered by bottlenecks or putting out fires, it's hard for them to do their best work, secure support, and grow strategically. Enter content operations. With smart, operational approaches, Rachel McConnell helps yo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McConnell, Rachel (Autor)
Otros Autores: Skinner, Kristin (writer of foreword.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, New York : A Book Apart, 2022.
Edición:[First edition].
Colección:Book Apart (Series) ; no. 41.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 1 0 |a Leading content design /  |c Rachel McConnell ; foreword by Kristin Skinner. 
250 |a [First edition]. 
264 1 |a New York, New York :  |b A Book Apart,  |c 2022. 
300 |a 1 online resource (139 pages) 
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490 1 |a A Book Apart (Series) ;  |v no. 41 
504 |a Includes bibliographical references and index. 
520 |a Content design teams need the right conditions to thrive--but when they're hampered by bottlenecks or putting out fires, it's hard for them to do their best work, secure support, and grow strategically. Enter content operations. With smart, operational approaches, Rachel McConnell helps you identify and remove the barriers to strong, effective content work. You'll learn how to create common standards, improve collaboration, iron out wrinkles in the design process, and build advocacy--so you can lead your team with impact. 
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650 0 |a Web site development  |x Management. 
650 0 |a Content analysis (Communication) 
650 0 |a Communication  |x Methodology. 
650 0 |a Web sites  |x Management. 
650 6 |a Analyse de contenu (Communication) 
650 6 |a Communication  |x Méthodologie. 
650 6 |a Sites Web  |x Gestion. 
650 6 |a Sites Web  |x Conception. 
650 6 |a Sites Web  |x Développement  |x Gestion. 
650 7 |a subject analysis.  |2 aat 
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650 7 |a Communication  |x Methodology  |2 fast 
650 7 |a Content analysis (Communication)  |2 fast 
650 7 |a Web sites  |x Management  |2 fast 
700 1 |a Skinner, Kristin,  |e writer of foreword. 
830 0 |a Book Apart (Series) ;  |v no. 41. 
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