Leading content design /

Content design teams need the right conditions to thrive--but when they're hampered by bottlenecks or putting out fires, it's hard for them to do their best work, secure support, and grow strategically. Enter content operations. With smart, operational approaches, Rachel McConnell helps yo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McConnell, Rachel (Autor)
Otros Autores: Skinner, Kristin (writer of foreword.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, New York : A Book Apart, 2022.
Edición:[First edition].
Colección:Book Apart (Series) ; no. 41.
Temas:
Web sites > Design.
Web site development > Management.
Content analysis (Communication)
Communication > Methodology.
Web sites > Management.
Analyse de contenu (Communication)
Communication > Méthodologie.
Sites Web > Gestion.
Sites Web > Conception.
Sites Web > Développement > Gestion.
subject analysis.
Web sites > Design
Communication > Methodology
Web sites > Management
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Content design teams need the right conditions to thrive--but when they're hampered by bottlenecks or putting out fires, it's hard for them to do their best work, secure support, and grow strategically. Enter content operations. With smart, operational approaches, Rachel McConnell helps you identify and remove the barriers to strong, effective content work. You'll learn how to create common standards, improve collaboration, iron out wrinkles in the design process, and build advocacy--so you can lead your team with impact.
Descripción Física:1 online resource (139 pages)
Bibliografía:Includes bibliographical references and index.
ISBN:9781098129934
1098129938

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