Customer Behavior. Create a customer dataset /

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In this video, Carl Gold explains module number 3: Create a customer dataset. The objective of this milestone is: - Create a snapshot of all of the current customers and their metrics and save it in a file. We call this the current customer dataset. The dataset is a table containing one customer per...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Formato: Electrónico Video
Idioma:Inglés
Publicado: [Place of publication not identified] : Manning Publications, [ 2022]
Edición:[First edition].
Colección:Figthing churn.
Temas:
Quantitative research > Marketing.
Customer relations > Management > Data processing.
Customer relations > Management > Data processing
Webcast
Instructional films
Internet videos
Nonfiction films
Instructional films.
Nonfiction films.
Internet videos.
Films de formation.
Films autres que de fiction.
Vidéos sur Internet.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:In this video, Carl Gold explains module number 3: Create a customer dataset. The objective of this milestone is: - Create a snapshot of all of the current customers and their metrics and save it in a file. We call this the current customer dataset. The dataset is a table containing one customer per row and one metric per column. Datasets are explained in Chapter 4 of Fighting Churn with Data. - Create a quality assurance summary of the current customer dataset and review the results.
Descripción Física:1 online resource (1 video file (48 min.)) : sound, color.
Tiempo de Juego:00:48:00

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