The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /

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"The eighth edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends i...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Scott, David Meerman (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Hoboken, NJ : John Wiley & Sons, Inc., [2022]
Édition:Eighth edition.
Sujets:
Internet marketing.
Internet in public relations.
Marketing sur Internet.
Internet dans les relations publiques.
Internet in public relations
Internet marketing
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)
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The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /
par Scott, David Meerman
Publié 2020
Texto completo (Requiere registro previo con correo institucional)
Électronique eBook
Search Result 2
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
par Scott, David Meerman
Publié 2015
Texto completo
Électronique eBook
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