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The Experience Economy /

Beyond the service economy of the last century is quietly emerging the next age of commerce, the experience economy. Joseph Pine and James Gilmore present a thought-provoking discussion and glimpse into the next evolution in the marketplace.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Gilmore, James (Autor), Pine, B. (Autor)
Otros Autores: Conger, Eric (Narrador)
Formato: Electrónico Audiom
Idioma:Inglés
Publicado: HighBridge, 1999.
Edición:1st edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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550 |a Made available through: Safari, an O'Reilly Media Company. 
588 0 |a Online resource; Title from title page (viewed November 1, 1999). 
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650 0 |a Product management. 
650 0 |a Diversification in industry. 
650 0 |a Customer services. 
650 6 |a Produits commerciaux  |x Gestion. 
650 6 |a Diversification (Économie politique) 
650 6 |a Service à la clientèle. 
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