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The Customer Centricity Playbook /
How did global gaming company Electronic Arts go from being named "Worst Company in America" to clearing a billion dollars in profit? They discovered a simple truth-and acted on it: Not all customers are the same, regardless of how they appear on the surface. The most successful companies,...
| Autores principales: | , |
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| Formato: | Electrónico Audiom |
| Idioma: | Inglés |
| Publicado: |
Ascent Audio,
2019.
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| Edición: | 1st edition. |
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| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |