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Using scenarios : scenario planning for improving organizations /

"To reap the full benefits of scenarios, you have to be able to apply them in the real world. This groundbreaking book goes beyond the theoretical to clearly explain different ways scenarios can be used in business decision-making-from strategic planning and financial modeling to crisis respons...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Chermack, Thomas J. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oakland, CA : Berrett-Koehler Publishers, Inc., [2022]
Edición:First edition.
Colección:Publication in the Berrett-Koehler organizational performance series.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • What do you do with scenarios?
  • Problems with the practice of strategic and scenario planning
  • Methods for developing scenarios
  • Seven approaches to using scenarios
  • Connecting scenarios to a purpose
  • Generating strategies
  • Windtunneling strategies with scenarios
  • Testing decisions and options with scenarios
  • Assessing the financial benefits of scenarios
  • Modeling financials with scenarios
  • Developing scenario signals and critical uncertainty dashboards
  • Making scenarios a part of organizational culture
  • Advancing strategic and scenario planning.