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Communicating in extreme crises : lessons from the edge /
"This book is an evidence-based approach to handling common, extreme crises. Extreme crises involve strong moral outrage; moral outrage creates situations where traditional crisis communication advice no longer is effective. These extreme crises create unique demands for crisis managers. Moreov...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Abingdon, Oxon ; New York, NY :
Routledge,
2022.
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| Colección: | Routledge new directions in public relations and communication research.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |