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Pitch like Hollywood : what you can learn from the high-stakes film industry /

"A clinical psychologist and writer/producer share secrets to overcoming presentation anxiety and crafting the perfect "award-winning" pitch-no matter what industry you work in! From impromptu elevator pitches to full-board presentations, sales and marketing professionals face an &quo...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Desberg, Peter (Autor), Davis, Jeffrey (Professor of screenwriting) (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, NY : McGraw Hill, [2022]
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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020 |a 1264268572 
020 |a 9781264268573  |q (electronic bk.) 
020 |z 9781264268566  |q (hardback) 
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050 0 0 |a HF5438.8.P74 
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049 |a UAMI 
100 1 |a Desberg, Peter,  |e author. 
245 1 0 |a Pitch like Hollywood :  |b what you can learn from the high-stakes film industry /  |c Peter Desberg, Ph.D., Jeffrey Davis, M.F.A. 
264 1 |a New York, NY :  |b McGraw Hill,  |c [2022] 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Introduction -- Pitch Basics -- The Hollywood Pitch -- Persuasion: At the Heart of Decision-Making -- Persuasion Boot Camp -- Persuasion: Personological Variables -- The Roots of Pitch Panic -- The Pitch Panic Cycle -- Dealing with Pitch Panic Emotionally -- Changing Your Thoughts -- Doing Your Homework -- Post Prep: Making Decisions Based on Your Preparation -- Creating the Pitch (1) -- The Setup -- Creating The Pitch (2) -- Structuring the Pitch -- Practice Strategies -- Displaying Creativity -- In the Room. 
520 |a "A clinical psychologist and writer/producer share secrets to overcoming presentation anxiety and crafting the perfect "award-winning" pitch-no matter what industry you work in! From impromptu elevator pitches to full-board presentations, sales and marketing professionals face an "audience" daily-often with make-or-break consequences. No matter what business you're in, you can up your game substantially by incorporating elements of a classic Hollywood pitch: driving emotion, piquing curiosity, and ultimately winning over decision makers with top-notch persuasion and performance. Pitch Like Hollywood, clinical psychologist Peter Desberg and writer/producer Jeffrey Davis take you on an insiders' tour of the entire process, from defining the fundamentals to smart strategies for overcoming stage fright (pitch panic). They also include a step-by-step guide so that you can adapt the Hollywood Pitch for your next board meeting or sales call. With chapters that include Persuasion Boot Camp, The Pitch Panic Cycle, and Creating the Pitch II (The Sequel), you'll have a front-row seat in a master class on giving great performances for any audience, every time"--  |c Provided by publisher. 
588 |a Description based on print version record and CIP data provided by publisher. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Sales presentations. 
650 0 |a Business presentations. 
650 0 |a Selling. 
650 0 |a Persuasion (Psychology) 
650 0 |a Business communication. 
650 0 |a Motion picture industry  |z United States  |v Case studies. 
650 6 |a Arguments de vente. 
650 6 |a Présentations (Affaires) 
650 6 |a Vente. 
650 6 |a Communication dans l'entreprise. 
650 6 |a Cinéma  |x Industrie  |z États-Unis  |v Études de cas. 
650 7 |a selling.  |2 aat 
650 7 |a Business communication  |2 fast 
650 7 |a Business presentations  |2 fast 
650 7 |a Motion picture industry  |2 fast 
650 7 |a Persuasion (Psychology)  |2 fast 
650 7 |a Sales presentations  |2 fast 
650 7 |a Selling  |2 fast 
651 7 |a United States  |2 fast 
655 7 |a Case studies  |2 fast 
700 1 |a Davis, Jeffrey  |c (Professor of screenwriting),  |e author. 
776 0 8 |i Print version:  |a Desberg, Peter.  |t Pitch like Hollywood  |d New York, NY : McGraw Hill, [2022]  |z 9781264268566  |w (DLC) 2021044995 
856 4 0 |u https://learning.oreilly.com/library/view/~/9781264268573/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
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