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Luxury Retail and Digital Management, 2nd Edition /
Develop a winning customer experience in the digital world Luxury consumers are changing - they come from all over the world, they are young and they are digital natives. How can luxury brands that have built themselves as pure physical players adapt their business model and practices to address the...
| Autores principales: | , |
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| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Wiley,
2020.
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| Edición: | 2nd edition. |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |