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Unlocking strategic innovation : competitive success in a disruptive environment /

"This new book explores how firms achieve competitive advantage in a disruptive, digital, and globalised business landscape. An integrative framework, 'The Four Rs of Competitive Success', is introduced, which covers the four core pillars of global strategy: resources and capabilities...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Datta, Surja (Autor), Roy, Sandeep, 1965- (Autor), Kutzewski, Tobias, 1980- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, 2021.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Datta, Surja,  |e author. 
245 1 0 |a Unlocking strategic innovation :  |b competitive success in a disruptive environment /  |c Surja Datta, Sandeep Roy and Tobias Kutzewski. 
264 1 |a New York :  |b Routledge,  |c 2021. 
300 |a 1 online resource (1 volume :  |b illustrations (black and white.) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
520 |a "This new book explores how firms achieve competitive advantage in a disruptive, digital, and globalised business landscape. An integrative framework, 'The Four Rs of Competitive Success', is introduced, which covers the four core pillars of global strategy: resources and capabilities, technology and innovation (recombination), internationalisation and international markets (reach), and physical and virtual location (roots). It then explains how competitive advantage is achieved through an interaction of these four drivers against the backdrop of a globalised and digitised world. It is uniquely practical in its approach, combining theoretical understanding with international case studies and real-life examples throughout each chapter, including Apple, IKEA and Microsoft. Unlocking Strategic Innovation is concise, applied reading for postgraduate students studying international business, corporate strategy, innovation and digital strategy, as well as academics in the field. It should also be important reading for practitioners looking to gain further understanding of how firms compete and flourish in a global and technology-driven environment"-- 
588 |a Description based on print version record 
545 0 |a Surja Datta is a senior lecturer in Strategy and Innovationat Oxford Brookes University, UK. Surja has published extensively, including books, book chapters and journal articles, and is Associate Editor of an international technology management journal. His research interests include business history, innovation and creativity. Sandeep Roy is a growth innovation advisor with specialisms in business model innovation, disruptive growth and digital strategy. He has over 25 years of industry experience, working with renowned multinationalssuch asLloyds Banking Group, Tata Consulting, Wipro, Citigroup, Standard Chartered Bank and American Express Bank. Tobias Kutzewski is currently conducting research towards his PhD at VU University, Amsterdam, the Netherlands. His research interests include entrepreneurship, innovation and research methods. Furthermore, Tobias works as an interim finance manager and is a chartered accountant at the ACCA. He gained extensive practice experience working with Accenture, Deloitte, ING and at a Venture Capital Fund. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Competition. 
650 0 |a Business enterprises  |x Technological innovations. 
650 0 |a Business enterprises  |x International cooperation. 
650 0 |a Strategic planning. 
650 0 |a Globalization  |x Economic aspects. 
650 6 |a Entreprises  |x Innovations. 
650 6 |a Entreprises  |x Coopération internationale. 
650 6 |a Planification stratégique. 
650 6 |a Mondialisation. 
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650 7 |a Business enterprises  |x Technological innovations.  |2 fast  |0 (OCoLC)fst00842646 
650 7 |a Competition.  |2 fast  |0 (OCoLC)fst00871464 
650 7 |a Globalization  |x Economic aspects.  |2 fast  |0 (OCoLC)fst00943533 
650 7 |a Strategic planning.  |2 fast  |0 (OCoLC)fst01134371 
700 1 |a Roy, Sandeep,  |d 1965-  |e author. 
700 1 |a Kutzewski, Tobias,  |d 1980-  |e author. 
776 0 8 |i Print version:  |a Datta, Surja, 1971-  |t Unlocking strategic innovation  |d New York : Routledge, 2021.  |z 9780429317514  |w (DLC) 2020044238 
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