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Magnetic Stories : Connect with Customers and Engage Employees with Brand Storytelling /

Your brand is the stories people share about you when you're not in the room. Whether a small, one or two-person company or a large multinational; a not for profit or a Government organisation; a start-up entrepreneur or a corporate institution; a school or a sporting team; a religious institut...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Dolan, Gabrielle (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Milton Qld : John Wiley & Sons Australia, Ltd, 2021.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

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