Pay-Per-Click : How to Target and Convert Through the Buying Funnel (Streaming Video) /
The buying funnel is more than just a handy metaphor. In the hands of those who know how to leverage it, the buying funnel becomes a powerful conversion tool with three distinct elements: intent, method, and potential. PPC expert Brad Geddes shows you how to understand and leverage these key element...
Autor principal: | Motive, Market |
---|---|
Autor Corporativo: | Safari, an O'Reilly Media Company |
Formato: | Electrónico Video |
Idioma: | Inglés |
Publicado: |
Pearson,
2013.
|
Edición: | 1st edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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