Entrepreneur to millionaire : how to build a highly profitable, fast-growth company and become embarrassingly rich doing it /
"From the entrepreneurial business transformation expert known as America's Revenue Growth® Architect comes a proven explosive growth road map that has driven more than $1 billion in sales and revenue for small companies and tens of billions of dollars for corporations. If you are among th...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
McGraw-Hill Education,
2021.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover
- Title Page
- Copyright Page
- Dedication
- Contents
- Foreword
- Acknowledgments
- Introduction: A Smarter and Faster Path to Entrepreneurial Success
- Chapter 1: New Will and Different Way
- Phase I: Revenue Ready
- Chapter 2: Your Company Genesis: The FMP
- Chapter 3: Business Modeling
- Chapter 4: Multiple Revenue Streams
- Phase II Market Ready
- Chapter 5: Targeting Your Sweet Spot
- Chapter 6: Packaging for Value
- Chapter 7: Power Messaging Tools
- Chapter 8: Tiered Pricing Strategies
- Phase III: Go to Market
- Chapter 9: Marketing Demand Creation
- Chapter 10: Sales Conversion System
- Chapter 11: Partnering for Demand
- Chapter 12: Pipeline Acceleration
- Phase IV: Own the Market
- Chapter 13: Blueprinting Optimization
- Chapter 14: Competitive Dominance
- Chapter 15: Talent Optimization
- Chapter 16: From Learning to Implementation
- Appendix: Additional Resources
- Index