Toyota China: Matching Supply with Demand /
This case study examines how Toyota China is using demand forecasting, production planning, and customer management techniques to align supply and demand in China's fast-growing automotive market. The authors illuminate the China market's unique channels and challenges, including requireme...
Autores principales: | Munson, Chuck (Charles Lee) (Autor), Ling, Xiaoying (Autor), Yan, Houmin (Autor), Ma, Lijun (Autor) |
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Autor Corporativo: | Safari, an O'Reilly Media Company |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified] :
Pearson,
2013.
|
Edición: | 1st edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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