Design for Cognitive Bias
We humans are messy, illogical creatures who like to imagine we're in control--but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Indeterminado |
Publicado: |
[S.l.] :
A Book Apart,
2020.
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Colección: | Book Apart (Series) ;
no. 33. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Sumario: | We humans are messy, illogical creatures who like to imagine we're in control--but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft. Once we grasp the logic powering these forces, we stand a fighting chance of confronting them, tempering them, and even harnessing them for good. Come along on a whirlwind tour of the cognitive biases that encroach on our lives and our work, and learn to start designing more consciously. |
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Notas: | Title from content provider. |
Descripción Física: | 1 online resource |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9781937557980 1937557987 1098125940 9781098125943 |