Dark Data & AI Pipelines to Drive Ad Sales & Grow Audiences
Presented by Paul Barrett - Managing Director, Accenture Applied Intelligence Personalization drives more relevant conversations with advertisers and audiences. The key to personalization is data, algorithms and offers. Algorithms feed off data. The data environment is becoming more competitive and...
Autor principal: | Salon, Data (Autor) |
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Autor Corporativo: | Safari, an O'Reilly Media Company |
Formato: | Electrónico Video |
Idioma: | Inglés |
Publicado: |
Data Science Salon,
2020.
|
Edición: | 1st edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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