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Making channel sales work ten tools to create a world-class third-party selling program /

A concise and structured approach to third-party sales management that blends many of the tools and the rigor of Sandler Training with specific guidance for channel managers.Create a World-Class Third-Party Selling Program!Channel sales is selling that takes place by means of any third party. Sales...

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Detalles Bibliográficos
Autor principal: Cauchi, Marcus
Autor Corporativo: Gildan Media
Otros Autores: Davies, David
Formato: Electrónico Audiom
Idioma:Inglés
Publicado: New York : Gildan Audio, p2020.
Edición:Unabridged.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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520 |a A concise and structured approach to third-party sales management that blends many of the tools and the rigor of Sandler Training with specific guidance for channel managers.Create a World-Class Third-Party Selling Program!Channel sales is selling that takes place by means of any third party. Sales completed through value-added resellers, partners, systems integrators, independent representatives or agents, licensed distributors, and franchisees are all examples of channel sales. Many companies operate under a channel-sales model without ever having heard of the term!Regardless of what it's called, this model presents both special challenges and special opportunities. Whether you are an early-stage venture or a small vendor of products, intellectual property, or services looking to build your footprint quickly and reliably; whether you already have a channel process in place and you want to improve or revitalize it,or you are aiming to create your first channel program from scratch; whether you are working with a group of independent agents or you are looking to build a franchise operation from the ground up-this book has been written with you in mind. 
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