Creating Better Innovation Measurement Practices

At most companies, innovation is a top managerial priority. Many managers look at successful innovators such as Apple Inc. and Google Inc. with envy, wishing that their companies could be half as innovative. To boost and benchmark innovation, managers often use quantitative performance indicators. S...

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Autores principales: Richtnér, Anders (Autor), Brattström, Anna (Autor), Frishammar, Johan (Autor), Björk, Jennie (Autor), Magnusson, Mats (Autor), O'Reilly, Tim (Autor), Rometty, Ginni (Autor), Davenport, Thomas (Autor), Moore, Andrew (Autor), Hoffman, Reid (Autor), Agrawal, Ajay (Autor), Gans, Joshua (Autor), Goldfarb, Avi (Autor), Tapscott, Alex (Autor), Tapscott, Don (Autor), McGrath, Rita (Autor), Iyer, Bala (Autor), Tarafdar, Monideepa (Autor), Turco, Catherine (Autor), Parmar, Bidhan (Autor), Freeman, R. (Autor), Westerman, George (Autor), Wilson, H. (Autor), Daugherty, Paul (Autor), Bianzino, Nicola (Autor), Winston, Andrew (Autor), Ross, Jeanne (Autor), Sebastian, Ina M. (Autor), Beath, Cynthia (Autor), Andriole, Stephen (Autor), Palmer, Doug (Autor), Phillips, Anh (Autor), Bonnet, Didier (Autor), Maulik, Pete (Autor), Wixom, Barbara (Autor), Short, James (Autor), Todd, Steve (Autor), Baesens, Bart (Autor), De Winne, Sophie (Autor), Sels, Luc (Autor), Brady, Chris (Autor), Forde, Mike (Autor), Chadwick, Simon (Autor), Mulani, Narendra (Autor), Alter, Allan (Autor), Lacity, Mary (Autor), Willcocks, Leslie (Autor), Kapoor, Rahul (Autor), Klueter, Thomas (Autor), Svahn, Fredrik (Autor), Mathiassen, Lars (Autor), Lindgren, Rikard (Autor), Roberts, Deborah (Autor), Piller, Frank (Autor), Byrum, Joseph (Autor), Bingham, Alpheus (Autor), Cebrian, Manuel (Autor), Rahwan, Iyad (Autor), Cervellon, Marie-Cécile (Autor), Lirio, Pamela (Autor)
Autor Corporativo: Safari, an O'Reilly Media Company
Formato: Electrónico eBook
Idioma:Inglés
Publicado: MIT Sloan Management Review, 2017.
Edición:1st edition.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

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