The influential product manager : how to lead and launch successful technology products /

From setting priorities to capturing requirements to navigating trade-offs, this comprehensive book methodically documents the tools product managers everywhere use to align their teams with market needs and organizational goals. --

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Sandy, Ken (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oakland, CA : Berrett-Koehler Publishers, [2020]
Edición:First edition.
Temas:
Product management.
New products.
Produits commerciaux > Gestion.
BUSINESS & ECONOMICS > Research & Development.
New products
Product management
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:From setting priorities to capturing requirements to navigating trade-offs, this comprehensive book methodically documents the tools product managers everywhere use to align their teams with market needs and organizational goals. --
Descripción Física:1 online resource (1 volume) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9781523087488
152308748X

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