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Lead with a story : a guide to crafting business narratives that captivate, convince, and inspire /
Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
American Management Association,
©2012.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Smith, Paul, |d 1967 July 3- | |
| 245 | 1 | 0 | |a Lead with a story : |b a guide to crafting business narratives that captivate, convince, and inspire / |c Paul Smith. |
| 264 | 1 | |a New York : |b American Management Association, |c ©2012. | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 500 | |a Includes index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Cover; Contents; Acknowledgments; Introduction; 1 Why Tell Stories?; ENVISION Success; 2 Set a Vision for the Future; 3 Set Goals and Build Commitment; 4 Lead Change; 5 Make Recommendations Stick; 6 Define Customer Service Success and Failure; [HOW-TO] 7 Structure of a Story; Create an ENVIRONMENT for Winning; 8 Define the Culture; 9 Establish Values; 10 Encourage Collaboration and Build Relationships; 11 Value Diversity and Inclusion; 12 Set Policy Without Rules; [HOW-TO] 13 Keep It Real; [HOW-TO] 14 Stylistic Elements; ENERGIZE the Team; 15 Inspire and Motivate; 16 Build Courage | |
| 505 | 8 | |a 17 Help Others Find Passion for Their Work[HOW-TO] 18 Appeal to Emotion; [HOW-TO] 19 The Element of Surprise; EDUCATE People; 20 Teach Important Lessons; 21 Provide Coaching and Feedback; 22 Demonstrate Problem Solving; 23 Help Everyone Understand the Customer; [HOW-TO] 24 Metaphors and Analogies; EMPOWER Others; 25 Delegate Authority and Give Permission; 26 Encourage Innovation and Creativity; 27 Sales Is Everyone's Job; 28 Earn Respect on Day One; [HOW-TO] 29 Recast Your Audience into the Story; 30 Getting Started; Appendix; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U | |
| 505 | 8 | |a VW; X; Y; Z | |
| 520 | |a Forget facts, figures, and PowerPoint slides-well-crafted stories deliver business concepts simply and powerfully. | ||
| 546 | |a English. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Communication in management. | |
| 650 | 0 | |a Storytelling. | |
| 650 | 0 | |a Leadership. | |
| 650 | 0 | |a Organizational behavior. | |
| 650 | 0 | |a Communication. | |
| 650 | 0 | |a Narrative medicine. | |
| 650 | 0 | |a Corporate culture. | |
| 650 | 1 | 2 | |a Communication |
| 650 | 1 | 2 | |a Personnel Management |x methods |
| 650 | 1 | 2 | |a Narration |
| 650 | 2 | 2 | |a Leadership |
| 650 | 2 | 2 | |a Organizational Culture |
| 650 | 6 | |a Communication en gestion. | |
| 650 | 6 | |a Art de conter. | |
| 650 | 6 | |a Leadership. | |
| 650 | 6 | |a Comportement organisationnel. | |
| 650 | 6 | |a Communication. | |
| 650 | 6 | |a Médecine narrative. | |
| 650 | 6 | |a Culture d'entreprise. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Business Communication |x General. |2 bisacsh | |
| 650 | 7 | |a Narrative medicine. |2 fast |0 (OCoLC)fst01737886 | |
| 650 | 7 | |a Corporate culture. |2 fast |0 (OCoLC)fst00879624 | |
| 650 | 7 | |a Communication. |2 fast |0 (OCoLC)fst00869952 | |
| 650 | 7 | |a Communication in management. |2 fast |0 (OCoLC)fst00870174 | |
| 650 | 7 | |a Leadership. |2 fast |0 (OCoLC)fst00994701 | |
| 650 | 7 | |a Organizational behavior. |2 fast |0 (OCoLC)fst01047801 | |
| 650 | 7 | |a Storytelling. |2 fast |0 (OCoLC)fst01134169 | |
| 776 | 0 | 8 | |i Print version: |t Lead with a story. |d New York : American Management Association, ©2012 |z 9780814420300 |w (DLC) 2012005591 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780814420300/?ar |z Texto completo (Requiere registro previo con correo institucional) |
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